Conscious Marketing:How to Create an Awesome Business with a New Approach to Marketing Tate Carolyn Tate
In the modern economy, businesses must have heart. The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand´s profile and attract customers for life. The book shows how building a business with a higher purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributesto the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn´t have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. Carolyn Tate is a speaker and educator and the founder of The Slow School of Business, a school dedicated to helping companies build purpose-driven and prosperous businesses that make the world a better place. Carolyn is also the author of Small Business Big Brand, Marketing Your Small Business for Dummies and 1. Language: English. Narrator: Nicolette McKenzie. Audio sample: http://samples.audible.de/bk/adbl/023762/bk_adbl_023762_sample.mp3. Digital audiobook in aax.
Conscious Online Marketing for the Modern Healer: Best Practice Tips for Yoga Teachers and Natural Medicine Practitioners: Angela Hammond
GREEN MARKETING in THAILAND:Predictors of Ecologically Conscious Consumer Behaviour of Thai Consumers in Bangkok and Their Implications Nopporn Tridhavee
Let our subconscious mind build our network marketing business. How? Through the power of automatic habits. ´´How do I start my network marketing business? What should I do first? How do I make consistent progress? What if I don´t know what to do?´´ These are questions we ask when we start our network marketing business. What we need is a magic pill! Creating three simple habits is that magic pill. Tying our shoes, brushing our teeth, and driving the same route every day - all are habits. So why can´t we create three automatic habits that effortlessly move us to network marketing success? Well, we can. Every new distributor needs habits. Every experienced leader needs habits. When our team has habits that build consistently, we can push our business into momentum. Now, instead of using the weak willpower of our conscious mind, let´s use the huge and automatic forces in our subconscious minds to achieve the success we want. In this book we will learn how to: Create simple, automatic habits Use three rejection-free habits that anyone can do Repeat Here is our chance to use habits to create a powerful stream of activity in our network marketing business. Consistent, automatic activity in the right direction = momentum. Start your team off right with these three powerful habits. Make their success inevitable. Download your copy now! 1. Language: English. Narrator: Dan Culhane. Audio sample: http://samples.audible.de/bk/acx0/075914/bk_acx0_075914_sample.mp3. Digital audiobook in aax.
What are positive affirmations? An affirmation is anything that you think or say. This means that even your negative thoughts and words are affirmations. People have become used to thinking negatively, thus resulting in negative experiences and situations. It is important to retrain the mind to think only of good and positive things, so that only positive would also come out of the mouth. This is how you will change your life. A positive affirmation will open a doorway to the positive changes in your life. It is like telling your subconscious mind to think this way: ´´I am taking control now. I am taking full responsibility. I know that I am in for some big changes in my life´´. Affirmations are a play on words, in a way - you choose the words that will either help you get rid of something in your life or create something new instead. Your every thought and every word is an affirmation. So, your self-talk and the internal dialogues that constantly occur are a stream of affirmations. This only means that both your conscious and subconscious thoughts have a huge impact on how your life goes. You are using affirmations every moment of your life. You are creating your own reality through your thoughts. If you only have fear and doubt, then you will attract only negativity. Same thing is true for positive thoughts. If you can release all those fears and doubts, then you will be free. 1. Language: English. Narrator: Ted Gitzke. Audio sample: http://samples.audible.de/bk/acx0/082044/bk_acx0_082044_sample.mp3. Digital audiobook in aax.
Brands are built on trust, but in a post-truth world they´re faced with a serious challenge: so much of modern life is defined by mistrust. A shattering of the vital trust connection between brands and consumers, together with the evaporation of authenticity as a core brand pillar, is causing enormous problems for businesses on a global scale. If a brand isn´t seen as trustworthy, then when choice is available it will be rejected in favor of one that is.The Post-Truth Business provides a way forward for any organization wishing to rebuild brand authenticity in a distrustful world.It explains the interconnected problems facing businesses, with important topics including:The impact of fake news, disinformation, and the weaponizing of liesThe safeguarding of privacy, alongside privacy as a tradable assetWhy and how brands must create communication with meaningThe dangers of inauthentic cultural marketing activitiesExamples of conscious capitalism and brand activismLessons in authenticity from artisans and innovatorsNational branding and reputation capitalLeveraging the power of ´´brand trust´´The Post-Truth Business shows how to strengthen consumer engagement by closing the ´´brand credibility gap´´. It´s packed with examples of inspiring people, brands and international campaigns from the fashion, beauty, outdoor, motor, drinks, finance, media, technology, entertainment, and health sectors. Each of them demonstrates a dynamic and positive way forward. 1. Language: English. Narrator: Sean Pillot de Chenecey. Audio sample: http://samples.audible.de/bk/acx0/150617/bk_acx0_150617_sample.mp3. Digital audiobook in aax.
Being environmentally conscious isn´t just a fad for Ray Anderson. He was working to raise awareness long before the trend of ´´going green´´. To him, it´s more than just a marketing phrase, it´s a way of doing business. It´s also a way to reduce waste and, in the long run, save money, but only if the company is genuinely committed. 1. Language: English. Narrator: Dave Summers. Audio sample: http://samples.audible.de/bk/amai/000212/bk_amai_000212_sample.mp3. Digital audiobook in aax.