In one line, email marketing is how you send advertising and promotional messages through emails.Emails provide direct access to a vast market. Almost every person uses an email account. Hence, you can use this platform for cheap, fast, and effective marketing. It allows you to connect businesses, products, and services to relevant consumers. And earn in the process, too!Email is known among marketers as a highly flexible tool. You can create simple or flashy messages and send it to an extensive network with a single click. Emails can contain multimedia, texts, videos, links, images, and many other features. The message generation depends on marketing goals. Some messages require simple texts, while others need links, images, and other flashy elements.Targeted marketing is the most significant benefit of email marketing. Other tools such as television, radio, or even print don´t provide a precise demographic to target. However, this is not same as in email marketing. Personalized messages are created to focus different sets of consumers or individuals. Targeted lists are generated that includes past customers who present higher chances to respond to specific messages. Hence, email marketing gives high ROI to the campaign managers.Variety of tools, techniques, and efforts are required to enhance the pace of email marketing further. 1. Language: English. Narrator: Dave Wright. Audio sample: http://samples.audible.de/bk/acx0/126444/bk_acx0_126444_sample.mp3. Digital audiobook in aax.
This is a fast-paced customized series of 14 management seminars that have been designed to convey the greatest amount of useable information in the shortest possible amount of time. The material in each program is based on management seminars that have been developed for and presented to leading corporations for several years. Each program is a condensation of 21 valuable ideas, methods, and techniques drawn from years of practical experience. More than 100 hours of reading, research, and planning have gone into each mini-seminar, giving you just the essential material that you need to be more effective - immediately. Because these programs have been developed as presentations for live audiences, they are fast-moving, entertaining, informative, and enjoyable to listen to. Brian Tracy is a master of the audio medium; thousands of people in many countries attend his video seminars every month. The idea behind this series was the discovery that 80 percent of the value of the information on any subject is contained in less than 20 percent of the material available. In this series, you get only the top 20 percent of ideas - the techniques you can begin applying today to be more effective and achieve better results. You save time, you save money, and you get high-quality, low-cost professional instruction in the key management areas where you must be knowledgeable if you want to fulfill your potential in your organization. Seminar titles: Setting Business Strategy Leadership: The Critical Difference The Excellent Manager How to Hire; How to Fire Delegating and Supervising Motivating People Toward Peak Performance Managing Meetings That Get Results Negotiating Strategies and Tactics Executive Time Management Marketing Strategy for Fast Growth How to Sell Well The Creative Manager Superior Sales Management 1. Language: English. Narrator: Brian Tracy. Audio sample: http://samples.audible.de/bk/ntgl/000970/bk_ntgl_000970_sample.mp3. Digital audiobook in aax.
Do you have a published book you want to convert for sale on Kindle or ideas for a series of Kindle originals? Whether you write fiction or nonfiction, discover all the angles for success on Kindle and the other ebook marketplaces (Nook, iBookstore, Kobo, etc.). Enjoy an ever-growing stream of additional income, new readers around the world, a fresh credential as an author, and a second life for content you already have on hand. Learn from someone with a deep background in traditional publishing, marketing, and entrepreneurship. Rather than a get-rich-quick approach, Marcia Yudkin offers solid guidance on how to succeed with high-quality, short or full-length ebooks. Hear her detailed advice and tips, including: Which kinds of publishing projects work best on Kindle and which are problematic When you should sign up for Amazon’s KDP Select program and when this much-touted option leads to lost sales Strategies for smart length, title, cover, and pricing choices A simple, stress-free method of formatting and converting your work for Kindle Why in most cases you should also publish on Nook, the iBookstore and elsewhere, along with Kindle Marketing do’s and don’ts, so your ideal readers find out about your ebook and want to buy it Two sample Kindle-related press releases you can use as models Answers to commonly asked questions about Kindle publishing Marcia Yudkin’s 16 traditionally published books include a Book of the Month Club selection and two that were featured on the Oprah Winfrey show. Creator of the Kindle Jumpstart course and nine other multimedia how-to courses, she is known for presenting honest, reliable entrepreneurial and marketing advice. Her Kindle publishing ventures began in the summer of 2011. 1. Language: English. Narrator: Marcia Yudkin. Audio sample: http://samples.audible.de/bk/bigh/000482/bk_bigh_000482_sample.mp3. Digital audiobook in aax.
Create and sell your first PDF report, step by step. Wishing you could wake up having orders in your email inbox and the freedom to take longer vacations because you had a second source of income? Learn step by step how to make this happen. Doing anything new for the first time is intimidating. So don´t try to write your first downloadable report and put it up for sale through trial and error. Discover how to do it right, so it brings in income whether you´re at your desk, playing with your kids or basking on the beach. This audiobook offers a practical, easy-to-follow explanation of the following: Nine benefits of selling PDF reports Nine advantages and two disadvantages of the PDF format, compared to other information publishing options Choosing a saleable topic Crafting an irresistible title Painlessly writing and formatting the contents Converting the document to PDF at no cost Deciding on the price Setting it up for sale and immediate download Understanding how you receive the payment Six powerful ways to attract buyers for your report A sample press release you can use as a model And each of the above steps can cost you nothing - that´s right, $0! Author Marcia Yudkin is a veteran information marketer, having published her first newsletter at the age of 11. She has published 16 conventional books, including a Book-of-the-Month Club selection and another featured on The Oprah Winfrey Show, and countless audio products and PDF reports. Creator of the Launch Your Information Empire course and nine other multimedia home-study courses, she is known for presenting simple, honest entrepreneurial and marketing advice. 1. Language: English. Narrator: Marcia Yudkin. Audio sample: http://samples.audible.de/bk/bigh/000485/bk_bigh_000485_sample.mp3. Digital audiobook in aax.
In a vast ocean of 1.28 billion daily active users and 60 million businesses, you need to be able to stand out from the crowd if you want to do marketing effectively on Facebook.They must be helpful and you must act thoughtfully. In order to master Facebook marketing, it is important to apply the inbound philosophy.Luckily, Facebook tools focus on marketers who want to build an authentic relationship with their audience. With the impressive collection of analytics tools that Facebook offers, you can get to know your audience before you publish content. With the growing number of multimedia content options that Facebook offers, you can explore new creative paths, and the page statistics give you an insight into the content your visitors interact with. So, you can also segment your advertising so that it is helpful and not intrusive.Your fans allow you to access them via Facebook. With the tips in this guide, you should have all the tools at your fingertips to get the most out of this opportunity. 1. Language: English. Narrator: Russell Newton. Audio sample: http://samples.audible.de/bk/acx0/157380/bk_acx0_157380_sample.mp3. Digital audiobook in aax.
The App Store gold rush has proven to be one of the hottest money makers in recent history, where millionaires are created overnight. This has led many beginners to try and enter this business. However most don t know where to begin. While books may be great for certain subjects, app development is not one of them. The Apps 2 Riches course is presented entirely in audio so you can easily absorb the information on the go. This leads to better retention of the material as opposed to reading a book. Regardless of your technical background, the Apps 2 Riches four-week multimedia crash course is designed to help you create your own app or game that is guaranteed to succeed on the App Store. A common beginner´s mistake is focusing entirely on development process and then watching the app fail miserably on the App Store. Proper app marketing is one of the most important factors neglected by first time app developers and a subject rarely covered by many books in this genre. Apps 2 Riches devotes an entire week to successful marketing on the app store using proven tactics and strategies. Apps 2 Riches is the most complete resource for anyone serious about making money on the App Store. If you ve been thinking about getting your feet wet with apps, this is the most complete package to help you get started. 1. Language: English. Narrator: John Davenport. Audio sample: http://samples.audible.de/bk/acx0/004299/bk_acx0_004299_sample.mp3. Digital audiobook in aax.
This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers...even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products. Among the tips revealed are:Eight headlines that work-and how to use them11 ways to make your copy more readable15 ways to open a sales letterThe nine characteristics of successful print adsHow to build a successful freelance copywriting practice15 techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and email-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter´s Handbook remains the ultimate guide for people who write or work with copy. 1. Language: English. Narrator: Barry Abrams. Audio sample: http://samples.audible.de/bk/tant/014201/bk_tant_014201_sample.mp3. Digital audiobook in aax.
Copyright Law: Protecting Authors and Writers is based on an 11-year tour in the seven states of New York and New England that included copyright protection. The tour called the Professor Lecture Series and included copyright law for publishing, broadcasting, filming, and content creation. A long-term veteran of book publishing, filming, and radio broadcasting, author David K. Ewen, Med, has compiled the methodology that protects authors and writers from copyright infringement due to plagiarism. His experience simplifies necessary elements to put an author in possession of their manuscript prior to any possible plagiarism interference. This formally puts an author´s authenticated ownership prior to falsified plagiarism. David Ewen´s legal experience in copyright law comes from nearly a quarter century of as a professional book publishing executive and noted expert. David K. Ewen, MEd, is an author, speaker, and talk-show host on media topics related to digital multimedia technology, entrepreneurial studies, marketing, publicity, and business adventurism. He is the former Executive Director of the New England Publishers Association, which was sold and re-founded as the Independent Publishers of New England. David toured the seven states of New England with his Professor Lecture Series for 11 years from 2004 to 2015. 1. Language: English. Narrator: David Ewen. Audio sample: http://samples.audible.de/bk/acx0/078508/bk_acx0_078508_sample.mp3. Digital audiobook in aax.
Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and ´´growth hacker” Brendan Kane has the answer and will show you how - in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice, and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog - and now he’ll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google Ray Chan, CEO and cofounder of 9GAG Julius Dein, internet personality and magician with nearly 16 million Facebook followers Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas Phil Ranta, former COO of Studio71 and VP of network at Fulls 1. Language: English. Narrator: Brendan Kane. Audio sample: http://samples.audible.de/bk/adbl/051835/bk_adbl_051835_sample.mp3. Digital audiobook in aax.